By Uzair Adam Imam
Associate Professor Mainasara Yakubu Kurfi, and other journalism educators, urged Kano State Polytechnic journalism students to imbibe critical thinking in reporting their beats as journalists of the 21st century.
Kurfi, who is the Head of Department, Mass Communication, Bayero University, Kano, tasked the journalists in the making, reiterating that the students should be jack of all trades and masters of none.
Kurfi stated this Thursday at a One-Day Lecture Series organised by the Department of Mass Communication, Kano State Polytechnic.
Speaking on the topic, The 21st Century Mass Communication Student, the university don added that there were numerous opportunities in the field and that the students should read a lot to upgrade their learning and skills.
In his words, Kurfi stated, “there are numerous opportunities in mass communication because the world is no longer a global village but rather a global room.
“For this reason, you only need to read hard and acquire the necessary skills. If you do that, you’ll be getting money from the comfort of your room.
“Some of the career opportunities for a 21-century mass communication student include; film production, photography, advertising, development communication, public relations, broadcasting, strategic communication, among others.”
Also speaking, the event convener, Malam Aisar Salihu Fagge, stated that the essence of the lectures was to prepare students for the basic need of 21st-century journalism.
He added that the event would also develop help the students develop entrepreneurial mind to enable them to learn the modern skills of the journalism profession.
Academics from sister institutions, directors from various units, heads of departments, and alumni of the Mass Communication department graced the event.
The Head of Department, Mass Communication, Kano State Polytechnic, Malama Binta Muhammad Lawal, ably represented by one of the department’s lecturers, Malam Salihu Sule Khalid, commended the event.